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The Exchange: April 28 - Marketing
Date and Time
Tuesday Apr 28, 2020
12:00 PM - 1:15 PM MDTLocation
Lethbridge Chamber of Commerce - Zoom Video Conference
Fees/Admission
FREE
Be sure to register for this video conference event, the zoom link will be emailed to you.Contact Information
Katherine Archibald
Send EmailThe Exchange: April 28 - MarketingDescription
April 28th Topic:The Exchange is series of discussions that creates a collaborative environment to collectively share and discuss previous successes and failures. Join us in collecting knowledge, building relationships, and leave empowered to tackle the everyday business grind.
Marketing - Stop throwing your money away on marketing (knowing your numbers).In this session, we will analyze the following:- How customers are finding you
- Competitive environment
- Return on Investment (ROI)
- Cost per Customer (CPC)
- Cost per lead (CPL)
- Conversion rate (%)
- Average Sales per customer
- Purchase frequency
- Customer retention
- Marketing budget
The Lethbridge Chamber of Commerce and TMH Business Coaching & Consulting have partnered to create The Exchange topics. This round table discussion series will run once a month highlighting Kelli-Rae’s three major pillars of business: marketing & sales, leadership and financials.
Upcoming topics:
May 26th: Marketing - Focus on the customer experience processes, executing the marketing plan, converting leads, hitting revenue goals and not wasting money (effective marketing in action).Tell a Friend